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	<title>Comments on: Creating Passionate Users with Email Tips</title>
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		<title>By: Service Untitled &#187; Giving Back (and Getting) Testimonials - customer service and customer service experience blog</title>
		<link>http://www.serviceuntitled.com/creating-passionate-users-with-email-tips/2007/11/29/comment-page-1/#comment-551359</link>
		<dc:creator>Service Untitled &#187; Giving Back (and Getting) Testimonials - customer service and customer service experience blog</dc:creator>
		<pubDate>Tue, 15 Apr 2008 23:59:37 +0000</pubDate>
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		<description>[...] The other day I sent in a testimonial to Jean MacDonald at SmileOnMyMac (they wrote a guest post about their terrific email newsletters here) about my experience using a program they make called PDFpen. I&#8217;ve had a very positive experience using the software over the last month or so and wanted to send in a testimonial reflecting my experience. The next day, Jean replied back thanking me for my testimonial, telling me it was published on their web site, and also telling about something she tries to do. What Jean tries to do (and what I try to do as well) is let companies know when they do an exceptionally good job - either by providing great customer service or by offering a great product. She labeled it as &#8220;giving back.&#8221; As a marketing person, Jean appreciates getting testimonials and wants to help other companies as well. I look it at basically the same way; it&#8217;s great for your &#8220;customer service karma&#8221; per say. The testimonial I sent in, while obviously quite positive, was pretty simple - it didn&#8217;t take me more than two or three minutes to write and was easy to send in. When I enjoy using a product or service, it&#8217;s my pleasure to send in a testimonial and say positive things about the company. [...]</description>
		<content:encoded><![CDATA[<p>[...] The other day I sent in a testimonial to Jean MacDonald at SmileOnMyMac (they wrote a guest post about their terrific email newsletters here) about my experience using a program they make called PDFpen. I&#8217;ve had a very positive experience using the software over the last month or so and wanted to send in a testimonial reflecting my experience. The next day, Jean replied back thanking me for my testimonial, telling me it was published on their web site, and also telling about something she tries to do. What Jean tries to do (and what I try to do as well) is let companies know when they do an exceptionally good job &#8211; either by providing great customer service or by offering a great product. She labeled it as &#8220;giving back.&#8221; As a marketing person, Jean appreciates getting testimonials and wants to help other companies as well. I look it at basically the same way; it&#8217;s great for your &#8220;customer service karma&#8221; per say. The testimonial I sent in, while obviously quite positive, was pretty simple &#8211; it didn&#8217;t take me more than two or three minutes to write and was easy to send in. When I enjoy using a product or service, it&#8217;s my pleasure to send in a testimonial and say positive things about the company. [...]</p>
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		<title>By: Service Untitled &#187; Friendly Reminder from Bank of America - customer service and customer service experience blog</title>
		<link>http://www.serviceuntitled.com/creating-passionate-users-with-email-tips/2007/11/29/comment-page-1/#comment-362670</link>
		<dc:creator>Service Untitled &#187; Friendly Reminder from Bank of America - customer service and customer service experience blog</dc:creator>
		<pubDate>Tue, 01 Jan 2008 01:54:10 +0000</pubDate>
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		<description>[...] When used correctly, emails can be really useful (see this guest writer post). There is a fine line between useful and annoying and this email was useful. People spend quite a bit of time setting up their online banking and they might have forgotten about it. Or, they were unsure of what to do. [...]</description>
		<content:encoded><![CDATA[<p>[...] When used correctly, emails can be really useful (see this guest writer post). There is a fine line between useful and annoying and this email was useful. People spend quite a bit of time setting up their online banking and they might have forgotten about it. Or, they were unsure of what to do. [...]</p>
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